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Our Work
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SMASCO - Annual Report 2025
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Services
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Built To Lead What’s Next
Client
Industry
Services
Operating across more than 55 cities and managing a workforce of over 200K workers across business and individual sectors. Following its listing on the Saudi Exchange in 2024, the challenge was to translate the breadth of the business into a reporting experience that gives stakeholders a clear understanding of SMASCO’s role and position within the Kingdom’s evolving manpower sector.
Was to bring SMASCO’s business, capabilities, and ambitions into one coherent story, reflecting how its people, technology, systems, and governance contribute to the Company’s long-term direction.
Shaping how SMASCO’s scale, ecosystem, operational excellence, digital backbone, and governance were presented across the publication. We combined editorial structure, information hierarchy, and visual direction to create a reporting experience that brings greater clarity to SMASCO’s institutional story.
A clearer view of SMASCO’s operating model and strategic direction, reinforcing its position as a strategic national partner supporting the Kingdom’s evolving manpower sector.
Success Stories
